Tuesday, October 09, 2007

TOFTT..read on to learn

It's about time someone TOFTT (TOOK ONE FOR THE TEAM). With all of Anderson's ranting and raving, at least one good thing emerged; SBT is out of the closet and staring directly into our faces.

The publishers and national distributors (are they the same, Gee it certainly looks that way) can no longer pretend it's not happening. So the 2 big questions remain; who eats the shrink and who foots the bill for the switchover?? Something tells me it's not the retailers. (LOL) I would love to be a fly on the wall in the conference rooms of some of the big players.

Let me throw out another idea, since the system is going to be fixed one way or another, why not throw RDA into the mix as well. Maybe if the weeklies would pay the same as their fellow magazines there would be more money in the pot for the retailers. But, what do I know??

more to come..........
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